Tag Archives: smartphone

Ten Tech Trends for Your 2012 New Year’s Resolutions List

Article first published as Ten Tech Trends for Your 2012 New Year’s Resolutions List on Technorati

BabyNewYearOne of the most exciting things about working in tech is using it to create new ways to work, play—and even live. We have seen many great technology innovations develop over the past few years. Over 2012, ten of them will complete the jump from “new concept” to “mainstream trend.” How many of them are your ready for?

1. Everything Will Be Portable. The move to portable computing (smartphones, tablets and ultrabooks) will accelerate. Thick laptops and—even worse—desktops will be a relic of the past (except for those with high-power computing needs). If you are not yet mobile- and portable-ready, you better get there very soon.

2. Augmented Reality Will Go Mainstream. Augmented Reality (AR) is no longer a science fiction concept. Smartphones and (especially) tablets are mass-market platforms for everyday augmented reality. We are already seeing the first applications at Tech Meetups, CES and more. At least three innovators will exploit this, gaining mainstream adoption, by the end of 2012.

3. Touch Will Be Ubiquitous. Over the past five years, capacitive touch interfaces have re-programmed how millions of us interact with technology. As more devices are now sold today with touch than without, it is time to begin optimizing your user interface and user experience for touch (instead of a two-button mouse and keyboard).

4. Voice Will Be Next. While the intuitiveness of touch is a leapfrog improvement over mouse-and-keyboard, it still ties up our hands. Voice-based interaction is where we need to go. Apple’s Siri began the move of voice-driven interaction into the mainstream. This year, we’ll see SDKs for iOS and Android that harness the creativity of thousands to explode use of voice.

5. Fat Will Be the New Thin. Over a decade ago, broadband Internet enabled browsers to replace thick client applications. Now, portable computing usage across low power, lossy networks (e.g., mobile, WiFi, Bluetooth) coupled with AppStore Model has brought locally installed apps back in vogue. Building web apps is not enough; you need AppStore apps too.

6. Location-based Privacy Will Be Solved. Over the last two years location-based services became really hot. Unfortunately location-related privacy issues became hot too. The move of these services into mainstream populations of tens of millions will expand anecdotal security scares into weekly news stories, forcing adoption of safer location-based privacy policies.

7. Cloud Will Be the New Norm. Cloud computing is no longer an “edge market.” It is now adopted by big enterprises, public sector agencies—and even consumer tech providers. The cost, convenience and flexibility advantages of cloud computing will make it too hard for everyone not to use—everyday—by the end of this year.

8. …So Will Twitter. While people still love to debate the reasons to use Twitter, everything from the Arab Spring to the Charlie Sheen Meltdown showed that Twitter is now a well-recognized media channel. #Election2012 will accelerate mainstream use of Twitter—with the same overwhelming intensity we have seen for years in “traditional” campaign advertising.

9. ‘Consumerization of IT’ Planned and Budgeted. Consumer tech has become so sophisticated (without sacrificing ease-of-use and intuitiveness) that we began last year to demand its use in the enterprise. 2012—the first year in which most enterprise budgets include planned projects to support the consumerization of IT—will both accelerate and “lock in” this new tech trend.

10. 2012 Will Be Declared the Begin of “The ‘Big Data’ Era.” This year we will see another 40% increase in data we need to manage. This growth, coupled with recent releases of enterprise-ready high-scale NoSQL products will begin adoption of this tech by the entire industry. Looking back, 2012 will represent the start of the global, cross-industry Big Data era.

If you haven’t started embracing these already, now is a great time to add them to your “2012 Technology New Year’s Resolution List.” Sponsor a few pilot projects in your enterprise. Buy one or two Post-CES products to help you work more efficiently at the office. Or—if you want to include the whole family—buy one to use while you shop online, watch TV or manage your household.

How Can BlackBerry Regain Leadership? Go Android

Article first published December 16th as How Can BlackBerry Regain Leadership? Go Android on Technorati.

Yes, it has been a really bad year for BlackBerry. Their security architecture was almost blocked by several national governments. They have lost significant market share. Their PlayBook has not sold well. Their earnings have dropped precipitously. And now, their new line of BlackBerry 10 (f/k/a “BBX”) smartphones have been delayed until the end of 2012 and their stock hit an eight-year low today.

Right now it would be really easy to pile Pelion on Ossa and bash BlackBerry. However, that would not be terribly productive. Instead, I’d rather offer some unsolicited—but potentially very useful—advice as to how to turn around their brand and market position: get rid of the BlackBerry OS move to Android—at least on a few new smartphones

This may sound like surrender. It is not. It would be one of those rare situations when a company applies creative destruction to itself to regain leadership. Here is how it could work:

  • BBandAndroid-200pxwBlackBerry’s OS and Enterprise Server Architecture—the very thing that let them create the smartphone market—is now exactly what is holding it back. It is more vulnerable to outage than newer mobile architectures. It has a smaller developer community and much fewer apps. It does not have the features Android and iOS have. It is no longer a competitive advantage for BlackBerry. It is time to move away from it. Luckily for BlackBerry, Android is open available for their use—without license fees
  • However something far less technical—the BlackBerry keyboard—remains a key unique selling proposition for them. Many people stay on their BlackBerry’s (or at least keep one for work) for one simple reason: BlackBerry’s (patented) keyboard remains the easiest, fastest keyboard to use for “power” email and text users. Imagine how compelling a smartphone would be with Android OS, Android Market and BlackBerry’s Keyboard.
  • Finally, BlackBerry has something else of enormous market value: established enterprise relationships with near every Fortune 500 company (and many, many SMEs). BlackBerry sales reps and re-seller partners could bring a new Android-powered BlackBerry to the enterprise, introducing this new product to a “captive” audience of enterprise-issued smartphone users faster than anyone else. Pleasing these users would later lead to a return to growth of BlackBerry’s consumer market share.

The interesting thing is that BlackBerry does not have to do this for 100% of their product line. They can try it on a few smartphones, in partnership with Google (I am sure Google would be happy to oblige). I am also betting this innovation would create a lot of buzz around their product lime and give $RIMM a much-needed price bump.